Don’t lose your head, 3

Campaign
Agency Network: 
Published/Aired: 
October 2010
Ozorie:  Don’t lose your head, 3

Description

Print advertisement created by Ogilvy, India for Ozorie, within the category: Pharmaceutical.

Caption

Don’t lose your head. Ozorie Migraine Relief Oil.

Advertising Agency: Ogilvy & Mather, Gurgaon, India
Creative Director: Richa Sharma
Art Director / Illustrator: Shakoon Khosla
Copywriter: Saurabh Yadav
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jackmancer2017's picture

I never had migraine but is this really the feeling of it?

This ad shows only the problem I think, not their product and the solution. Also, I believe migraine is more common to elder woman, and I seriously doubt this ad will appeal them.

jackmancer2017
Guest's picture

Are you serious about the migraines / older women comment? "I believe ignorance is more common to 18-25 yr old design students"... Love the art direction in this ad -can't be ignored or forgotten.

Guest
HappyHour's picture

ha, yes, it feels like your eyeballs are going to explode out of your skull. these do a great job of illustrating what a migraine feels like (it makes my head hurt just looking at them.)

and to the above comment.. it doesn't really show the problem, it shows what will happen if you don't use the product. and they portray this in a pretty creative way that will stand out in a crowd of pharma pain relief ads.

HappyHour
Activity Score 2381
Guest's picture

Jack, I would edit your remark if I were you lol, or you gonna get a lot of pissed off old grannies on here!! Everyone can get migraines regardless of your age.

I think the art work is cool, wonder if it was modeled slightly on southpark??

Guest
MegZ's picture

i can't even believe that comment about older women. how stupid.

MegZ
Activity Score 2
Graphic Designer
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