Also From This Campaign 3
Description
Print advertisement created by Leo Burnett, Hong Kong for Organic Town, within the category: Food.
Chief Creative Officer: Eddie Booth
Executive Creative Director: Connie Lo
Creative Director: Connie Lo
Art Director: Timothy Li
Copywriter: Kiu Chan
Advertiser's Supervisor: Frank Chow
Account Supervisor: Alvin Yim
Illustrator: Henry Chan
Photographer: Stephen Cheung
shit!
Funny, yet I am not sure if I would buy baby food that promotes being made out of ****.
funny
Lol, that's crazy!
brave!!
like it =)!
It's not a print I could look at for a long time, but guys, this one is good, brave and original. It inspires changes in this very tough category. Congratulations on the lion!
LOL!!!
No one baby food brand want to show shit. It is a fake andd disgusting winning award campaign
From a creative's point of view interesting. From a mother's point of view...I'd be interested to know? Does feel a touch scam, I may be wrong.
coool yukky
Ahmed Bahaa
http://behance.net/bahaa
haha
As a creative from Hong Kong, I see how this works because the word "organic" is a close pun with poop. Plus, there is a common saying that we poop what we eat. So, I think their target market can easily link this visual to healthy baby diet.
Would this really sell to mums? or is it an artists impression of the ideal shit?
Como un cliente mira su producto como un Popo? insolito
Agresivo para el target
Ugh! no me gusta
I don't think I like this.
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"Nihil sub sole novum"
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