Mars Rover

Agency Network: 
August 2012
Oreo Print Ad -  Mars Rover


Print advertisement created by FCB, United States for Oreo, within the category: Confectionery, Snacks.


Aug 5 | Mars Rover Lands
Red creme currently unavailable

Advertising Agency: Draftfcb, USA
Executive Creative Director: Gary Resch
Creative Director: Megan Sheehan
Group Creative Director: Jill Applebaum
Copywriter: Noel Potts
Art Directors: Jackie Anzaldi, Jared Isle, Mike Lubrano
Executive Producer: Anthony Nelson
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robthelad's picture

Am I the only one thinking, "what?"

Activity Score 120
Copywriter at Mobious Ltd & Rare Bit Ltd
ivan's picture

Have you heard the news that Curiosity landed on Mars? This is a tribute to that great event.

Creative Director at Ads of the World
bate_palmas's picture

Looks more like a squashed cricket ball.

Activity Score 1479
jponino's picture

weak and easy

Activity Score 601
Copywriter at ISCOM, copywriter and art director
ihateeverything's picture

I hate that Curiosity was able to successfully slow down from 1300mph in 7 seconds and land on Mars without a dent. And this ad just reminds me of that amazing feat.

Activity Score 18
ace85le's picture

Ivan - I think it helps if you put this ad in the whole Oreo series. I kind of like it that they go back to basics this year.

Activity Score 3935
Marketing Manager |


Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ivan's picture
Creative Director at Ads of the World
MoKruisman's picture

I love this whole history print campaign from Oreo's. The cookie brand is part of American history, also in Europe we see Oreo as the ultimate American cookie. The storytelling, tapping into American events that are in the news, is smart and engaging. And also bold, the multi colored gay pride Oreo got a lot of hate reactions. I give it a big like.

Activity Score 18
feysal's picture

true ace if you put it in the series of previous oreo ads it is wicked.

Activity Score 2586
Art Director at Zilojo |

groovy baby!

andylefty's picture

Topical. 'bout it.

Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design