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Man on Moon

Campaign
Agency Network: 
Published/Aired: 
March 2012
Oreo:  Man on Moon

Description

Print advertisement created by FCB, United States for Oreo, within the category: Confectionery, Snacks.

Caption

1969 | First step on the moon
This year, OREO turns 100 years young.
Celebrate the kid inside at oreo.com/birthday.

Advertising Agency: Draftfcb, USA
Executive Creative Director: Darren Moran
Creative Director: Megan Williams
Group Creative Director: Jill Applebaum
Creative Director / Art Director: Megan Sheehan
Copywriters / Art Directors: Jill Applebaum, Bob Neuman
Executive Producer: Anthony Nelson
Photographer: Richard Pierce
Concept: Pierre-Marie Faussurier, Sebastien Zanini
Designers: Yego Moravia, Johnny Por Taing, Bangwool Han
Art Producer: James Kozyra
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GonzoGoesToBitgurg's picture

Love it.

GonzoGoesToBitgurg
Activity Score 114

It looks dead. It smells dead. Yet it's moving around... That's interesting.

Michaelsmagic's picture

best one

Michaelsmagic
Activity Score 261
atmabagong's picture

brilliant

atmabagong
Activity Score 41
Art Director at Creative Juice Indonesia
somecopywriter's picture

Yep, best of the set without a doubt.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
arnwald's picture

Best one also for me. Budweiser ran exactly the same campaign in the 90's (with cans).

arnwald
Activity Score 52
Forabord, Barcelona
Punker's picture

Finally... a version that made me smile :)

Punker
Activity Score 84
Graphic Designer
Feysless's picture

wow! again just so simple and amazing!

Feysless
Activity Score 2608
Art Director |

groovy baby!

mertos's picture

very nice

mertos
Activity Score 904
Creative Director
krazy's picture

So simple yet so straight-to-the-point. Kudos to the agency/Kraft for coming up with this idea.

krazy
Activity Score 153
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