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Reach

Agency Network: 
Published/Aired: 
May 2008
Orbit:  Reach
Orbit Print Ad -  Reach

Description

Print advertisement created by BBDO, Romania for Orbit, within the category: Health.

Caption

Reach the unreachable. New liquid filled Orbit Clean.

Advertising Agency: Graffiti BBDO, Romania
Creative Director: Ema Prisca
Art Director: Cosmin Simionescu
Copywriter: Dan Stanescu
Illustrator: Kati
Client Service: Raluca Simion
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doworkson's picture

very cool

doworkson
Activity Score 242
Copywriter
ahmed ragheb's picture

very cool!??/ huuh .. very childesh!!!

ahmed ragheb
Activity Score 297
Graphic Designer
reject_subject's picture

...................

reject_subject
Activity Score 209
Copywriter at Idea Plus Skopje
getconnected2001's picture

its OK OK!

getconnected2001
Activity Score 987
Art Director at New Delhi
The Pope's picture

so?

The Pope
Activity Score 124
Art Director
monicamexico's picture

Reach toothbrush already did this. Remember the flip-top head?

monicamexico
Activity Score 830
monicamexico's picture

Wait a minute - why are there molars in the front??

monicamexico
Activity Score 830
Hunter S.'s picture

The hard to reach back teeth are switched around with the easy to reach front teeth. And with that, I don't think they were trying to say it's like you can open your mouth 180 degrees.

Hunter S.
Activity Score 15
Creative Director at A Big Agency |

Hi.

but_why's picture

You see, I read it as the Reach toothbrush thing. Why not just show a photo of someone smiling with molars at the front or an x-ray in similar vein. 180 degree mouth thing is misleading.

but_why
Activity Score 280
Watford
alexbartleet's picture

Dont think its clever enough, sory

alexbartleet
Activity Score 21
Art Director at Colensobbdo - Creative
R. Rinaldi's picture

So so, very much so.

R. Rinaldi
Activity Score 686
Singapore
funky_frogii's picture

like it.

love anything creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

phoamcor's picture

no

phoamcor
Activity Score 1284
Davosk's picture

The illustration style distracts the viewer from the twist in the placement of the teeth as does the thumbnail illustration which acts as :- "If you didn't get it the first time look at me".
Thumbs down to art direction.

Davosk
Activity Score 4813
Art Director
fripturel's picture
fripturel
Activity Score 42
seniorcutterplotter's picture

I though I saw something like that.... last year I think: http://www.adprint.ro/index.php?page=history_8th_edition_winners

seniorcutterplotter
Activity Score 112
Creative Director at Leo Burnett
MihaiColiban's picture

why the hell are you arguing?
it's just disgusting.

MihaiColiban
Activity Score 50
Creative Director at Self-Employed
DJVassallo's picture

c´mon! looks like those old style anatomical drawings at dentist clinics... to dash off!

DJVassallo
Activity Score 243
Creative Director at Mozo Design for Marketing |

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