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Guy

Campaign
Agency Network: 
Published/Aired: 
March 2012
OPV:  Guy
OPV Print Ad -  Guy

Also From This Campaign 2

Description

Print advertisement created by Porta, Chile for OPV, within the category: Personal Accessories.

Advertising Agency: Porta, Santiago, Chile
Creative Directors: Kiko Carcavilla, Gonzalo Baeza, Mariano Pérez
Art Directors: Manuel Manquepi, Sebastián Campos
Copywriter: Hernán Ramos
Photographer: Jose Moraga
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krazy's picture

I didn't get it at first, and I'm still not sure. There are cars passing by but he can't see them? With the glasses he'll be able to see them? What about the sound, I guess he's deaf as well?

krazy
Activity Score 153
Planner
everartz's picture

ok the other one with the girl in the night could have meant something because the lights reflections on the road could mislead, but here its totally pointless

everartz
Activity Score 7613
Art Director |

| everartz |

ZeSheep's picture

Fail

ZeSheep
Activity Score 174
Copywriter at Mumbai
HellFish's picture

Good photography, horrible and old idea.

HellFish
Activity Score 185
Copywriter
billbernbach's picture

bad art, his finger looks et

billbernbach
Activity Score 242
10pencils's picture

I think the idea is he can see the cars way before they even become visible. I think...

10pencils
Activity Score 148
Copywriter at Noah's Ark, Lagos, Nigeria
advocate's picture

nice ...i cant see the headline, i need that glass.

advocate
Activity Score 268
Art Director at Philippines
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