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Talent

Campaign
Agency Network: 
Published/Aired: 
February 2012
Optica Caroni:  Talent

Description

Print advertisement created by FCB, Venezuela for Optica Caroni, within the category: Professional Services.

Caption

See Things Clearly!

Advertising Agency: Draftfcb, Caracas, Venezuela
Creative Director: Exequiel Rodriguez
Art Director: Maik Gassán
Copywriters: Sydney Reyes, Janet Marilyn Hernández, Gabriela Gamboa
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Highest Rated

salil.sharma's picture

GOOD TRY
BUT LOOKING SNELLEL CHART

salil.sharma
Activity Score 2487
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

zen_cah's picture

nice concept but bad copy.

zen_cah
Activity Score 72
salil.sharma's picture

GOOD TRY
BUT LOOKING SNELLEL CHART

salil.sharma
Activity Score 2487
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

The T.'s picture

... uhm jearp! that is the gag!

The T.
Activity Score 373
ZeSheep's picture

I think he just on an pencil collectin spree

ZeSheep
Activity Score 174
Copywriter at Mumbai
almasnazeer's picture

Old, worn and torn concept
and awful copy.

almasnazeer
Activity Score 157
Copywriter at St Aloysius College
penny'sworth's picture

Overused idea and the copy is irrelevant to the idea.

BTW - Did the client pick both campaign ideas? The 'Eye chart' and the 'big object' idea? They are both very different.

penny'sworth
Activity Score 110
Creative Director
Nurse Bell's picture

This campaign reminds me of the old 'wanking makes you blind' joke. I also agree with Penny'sworth, did the client run both of these campaigns or is it spec work for award shows week at the agency?

Nurse Bell
Activity Score 156
vlads's picture

nice concept but bad joke.

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

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