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Mom

Campaign
Agency Network: 
Published/Aired: 
April 2016
Onida:  Mom

Description

Executive Creative Directors: Rahul Mathew, Akshay Kapnadak.
Creative Directors: Kapil Tammal, O.R. Radhakrishnan
Art Directors: Kapil Tammal, Pramod Chavan.

Print advertisement created by McCann, India for Onida, within the category: Electronics, Technology.

Caption

If you're on the phone, you're not watching the road.
Issued in public interest by Onida Mobiles

Advertising Agency: McCann Worldgroup, Mumbai, India
National Creative Director: Prasoon Joshi
Copywriter: Rahul Mathew
Photographer: Loh lin shan, Michael Loh
Digital Retouching: ImageRom, Malaysia
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Highest Rated

joelapompe's picture
joelapompe
Activity Score 3925
khronos's picture

yesss, this has some spunk...the other are a bit no-comment types

khronos
Activity Score 996
Copywriter
Paridhi.'s picture

totaly agree..! but i m not sure that this campaign can be very effective..!

Paridhi.
Activity Score 122
Indore
sanjay Chauhan's picture

Impact-full.

sanjay Chauhan
Activity Score 2
Planner at New Delhi
shortafella's picture

done with a car. same idea same execution

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

CrackerJackFlash's picture

These are going up on my distracted driving page.

http://www.facebook.com/itsUrcall

good job :]

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

pointman's picture

http://adsoftheworld.com/media/print/cellucom_colleauge... Here is a link to 1 of 3 ads I worked on in 2009.

pointman
Activity Score 48
Art Director
luispiter's picture

wow... i love it

luispiter
Activity Score 2756
comunication
jackblack's picture

Not horrible.

jackblack
Activity Score 2362
Art Director
mr.x's picture

This idea has been done before. All these "dont drink and drive" and "dont talk on the phone and drive" ads feels so similar to each other that its getting pretty boring.

mr.x
Activity Score 998
Forsbergs Skola
joelapompe's picture
joelapompe
Activity Score 3925
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