Lighthouse

Campaign
Agency Network: 
Published/Aired: 
March 2009
Oman:  Lighthouse

Description

Print advertisement created by DDB, France for Oman, within the category: Transport.

Caption

The elating journey.

Advertising Agency: DDB, Toulouse, France
Creative Director: Philippe Domenech
Art Director: Nordine BENAMA
Copywriter: Eliette Brunel
Photographer: Studio ZE
Other additional credits: Pixteur
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john ler's picture

Sad to see Domenech was still better as a football coach than as a Creative Director... ;)

john ler
Activity Score 665
Creative Director at Euro RSCG Casablanca, Morocco
Guest's picture

surely not

Guest
doubleoseven's picture

Nice art direction

doubleoseven
Activity Score 106
Guest's picture

The light hitting the hand is coming from the opposite side of the light hitting the city. Amateur hour.

Guest
NastyJester's picture

I like it when Art Directors point out these things. I'd never have spotted that.

Oh, and this whole ad leaves me clueless.

NastyJester
Activity Score 734
Copywriter
Comxanh's picture

Make a clumsy design.

Comxanh
Activity Score 14
Bachelor of Arts |

Design is zer0...

Dungy's picture

This stinks....Lol I kill me

Dungy
Activity Score 15
Guest's picture

bad photoshopping

Guest
Jon-Paul Mountford's picture

Okkay, I'm cluesless why there's a Decanter stopper being held above these things

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

kurtberengeiger's picture

I'm guessing – just guessing mind you – that it's representing a hot air balloon floating around on an "elating journey"...

kurtberengeiger
Activity Score 7307
Copywriter
Guest's picture

aah... nice try. but i wonder why the top would be pointed like a minaret??

Guest
bill_boonie's picture

Why is she a ghost?

bill_boonie
Activity Score 115
icandi communication
Stevil's picture

I think that there is a little too much whimsy here. The message get lost... wait, WHAT is the message??? or the product?

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
louie_wang's picture

nice!

louie_wang
Activity Score 158
Art director in linksus,china /Central Artistic university
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