Description
Print advertisement created by JWT, Australia for Olympus, within the category: Electronics, Technology.
Optical zoom. Olympus
Executive Creative Directors: Andy DiLallo, Jay Benjamin
Creative Group Head / Art Director: John Lam
Creative Group Head / Copywriter: Jason Ross
Typographer: Jeffrey Oley
Photographer: Adam Taylor
Retoucher: Electric Art
Account Service: Peter Bosilkovski
Simple idea, but why on earth the guy's holding the actual binoculars?
these are awesome and all but couldn't they have done different scenarios than just people animal watching? how about a basketball player or someshit... and either way no binocular ad will ever beat that stalking campaign.
I don't know if it's been done before or not but I like em. Good campaign
'spreading the love'
hey even the idea seems to be before ,but I luv the acting of the characters .look at its face!
dddaaaayyyyuumm me mate jeff oley bringing it down
Pass me that Glitter. I've got Turds to polish
divertida, graficamente buena, pero hasta cuando repidiendo recursos.
Lu
brilliant
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