Advertisement

Echidna

Campaign
Agency Network: 
Published/Aired: 
April 2008
Olympus:  Echidna

Description

Print advertisement created by JWT, Australia for Olympus, within the category: Electronics, Technology.

Caption

Optical zoom. Olympus

Advertising Agency: JWT Sydney, Australia
Executive Creative Directors: Andy DiLallo, Jay Benjamin
Creative Group Head / Art Director: John Lam
Creative Group Head / Copywriter: Jason Ross
Typographer: Jeffrey Oley
Photographer: Adam Taylor
Retoucher: Electric Art
Account Service: Peter Bosilkovski
Log in or register to post comments
reject_subject's picture

It's funny, I love it!

reject_subject
Activity Score 209
Copywriter at Idea Plus Skopje
Grrrr's picture

Simple idea, but why on earth the guy's holding the actual binoculars?

Grrrr
Activity Score 1961
Illustrator
hilde capra's picture

very beautiful, compliments

hilde capra
Activity Score 4
art director |

smile

doworkson's picture

these are awesome and all but couldn't they have done different scenarios than just people animal watching? how about a basketball player or someshit... and either way no binocular ad will ever beat that stalking campaign.

doworkson
Activity Score 242
Copywriter
ogilvyandmenon's picture

gota link/to the stalking campaign?

ogilvyandmenon
Activity Score 178
O&M India
creativewannabe's picture

Excellent. Simple idea. Impactful visuals.

creativewannabe
Activity Score 81
DGCS's picture

Come on, done before

DGCS
Activity Score 410
Art Director
noncynicaladguy's picture

I don't know if it's been done before or not but I like em. Good campaign

noncynicaladguy
Activity Score 39

'spreading the love'

Rog's picture

Chortle!

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

smilepig's picture

hey even the idea seems to be before ,but I luv the acting of the characters .look at its face!

smilepig
Activity Score 254
Art Director
exotic's picture

Me like

exotic
Activity Score 43
Graphic Designer |

exotic.deviantatr.com

BrownSugar's picture

dddaaaayyyyuumm me mate jeff oley bringing it down

BrownSugar
Activity Score 104
graphic Designer |

Pass me that Glitter. I've got Turds to polish

lucciano marisio's picture

divertida, graficamente buena, pero hasta cuando repidiendo recursos.

lucciano marisio
Activity Score 166
Copywriter |

Lu

Guest's picture

brilliant

Guest
Advertisement
Featured Content

Latest Collections

Advertisement