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axelk's picture

looks more like an ad for durex or viagra.

axelk
Activity Score 286
Yr's picture

AXE (:

Yr
Activity Score 168
Copywriter
kurtberengeiger's picture

Next.

kurtberengeiger
Activity Score 7346
Copywriter
dododen's picture

Can anybody explains the ad to me. May be someone from watermelon.
That would be the right thing before commenting

dododen
Activity Score 302
Creative Director |

Dennis
CD

briner's picture

I would guess what they meant to say is:
Sex olympics. Boundless energy to perform.
Which is not that bad.

briner
Activity Score 2
Creative Director
cosmin's picture

having sex with 4 women is an olympic performance you mean

cosmin
Activity Score 32
Art Director at art director
wkanaan's picture

Ivan, wasnt a forum topic submitted that was the exact same thing?

wkanaan
Activity Score 483
Art Director
ivan's picture

I can't recall... but it's possible.

ivan
Activity Score 12
Creative Director at Ads of the World
monicamexico's picture

I guess I get that it's a spin on the Olympic logo, but only because it's in your title (not in the actual ad.) As it is, this reminds me of the Axe ads - all the girls on a guy. In short, it's not working.

monicamexico
Activity Score 830
Jarne von Wolfsburg's picture

* * * * *

one of many many many ideas for axe. not really worth to mention.

Jarne von Wolfsburg
Activity Score 264
Copywriter |

* * * * *

rocketman's picture

yes, axe was my immediate take away from this ad, the actual product is completely forgetable.

rocketman
Activity Score 385
Creative Director at jwt / glue
jonybeta's picture

Waste of money, well not for axe.
http://micorazontusmanos.blogspot.com/

jonybeta
Activity Score 364
Art Director at Leo Burnett |

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

Zeus's picture

thats an orgy

Zeus
Activity Score 906
somewhere
Ubiera's picture

i thought this was an axe ad. they missed that cliché.

Ubiera
Activity Score 20
Graphic Designer
vikru's picture

I did a similar idea a month back … for Think Negative brief, by Dainik Bhaskar News House…

http://adsoftheworld.com/forum/exhibition/play_safe

vikru
Activity Score 26
known is a drop, unknown is a ocean
adrianapr's picture

vikru, when an ad gets comments as the ones this ad is getting here... maybe it's me, but if I were you i wouldn't say i made something like that... hahhaa :)

adrianapr
Activity Score 1254
adrianapr's picture

soooooooooooo bad.

adrianapr
Activity Score 1254
gluebrand's picture

Wow negative nancies! Drink this and perform like an olympian. Shag 4 women at a time, or one after the other, or go four rounds... interpretation is up to you but this is definitely not as bad as you guys make it out to be. Weakness might be in executing a full campaign, and the sexist overtone but as a stand alone ad, it's not bad at all.

gluebrand
Activity Score 119
Creative Director
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