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Marker 2

Campaign
Agency Network: 
Published/Aired: 
March 2008
Olay:  Marker 2

Description

Print advertisement created by Saatchi & Saatchi, Argentina for Olay, within the category: Health.

Caption

Surgical markers can do prettier things.

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina
Photographer: Vincent Dixon
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Ravages's picture

Um, something about the line sounds wrong. Are they saying the markers can help a woman get prettier. Or Oil of Olay? Or have I understood it wrong.

Ravages
Activity Score 842
Jet Propulsion Lab's picture

Agree.
I think the campaign's got something REALLY interesting going for it, but the line totally destroys it. I do like the visual idea here.

Jet Propulsion Lab
Activity Score 10679
Copywriter
Ravages's picture

Yeah. And oh, I think this's one of the few times we've agreed on AotW.

Ravages
Activity Score 842
Jet Propulsion Lab's picture

Well goddammit!! Lemme take that comment back then.
I totally disagree with you. The line's working just fine!! ; )

Jet Propulsion Lab
Activity Score 10679
Copywriter
Ravages's picture

Lol

Ravages
Activity Score 842
BFB's picture

The Olay thing can make them prettier, thus putting surgical marker to a different use.

BFB
Activity Score 936
Copywriter
Drapion1's picture

MUY MALO!!!

Drapion1
Activity Score 46
monicamexico's picture

Boring. This is the same ad 3 times. I don't recommend putting Olay in your book at all.

monicamexico
Activity Score 830
Crisp One's picture

Doesn't Mike Tyson have this same tattoo?

Crisp One
Activity Score 2005
Other at New York
Absolut M's picture

Muy buen trabajo.
No its the same "like a mike tyson"
Good Nicolas

Absolut M
Activity Score 1069
Marketing Manager
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