Also From This Campaign 3
Description
Print advertisement created by Saatchi & Saatchi, Argentina for Olay, within the category: Health.
Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Director: Javier Campopiano
Copywriter: Javier Campopiano
Art Director: Juan Pedro Porcaro
Production: Koko Puch / Fernando Stordeur
weak execution, I know your going for the simplified look, but this doesn't make me want to be younger by using this product.

who wanna be 42-year old virgin???

Well. We know why the CD approved this campaign. It´s cheap to produce and it´s a big logo.

Well. We know why the CD approved this campaign. It´s cheap to produce and it´s a big logo.
The only reason the CD approved this campaign is that he's also the copywriter. That's it and that's all.
maybe a personal diary of a 42 year old virgin would've been better...
hopeless execution. Art guy needs to work harder :P
ideas....30 minutes nahi toh free.

weak
i like the concept and the simplicity, maybe with more history and less facts could've worked better.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.

she..she...she die?!

lets simplify it down even more and leave page blank - life without timelines.
seems to me that it makes sense. donno whether you made the comment sarcastically or not but....
shahid
2056 - the oldest woman alive
PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com