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Pillow

Agency Network: 
Published/Aired: 
July 2009
Oishi:  Pillow
Oishi Print Ad -  Pillow

Description

Print advertisement created by Y&R, Thailand for Oishi, within the category: Non-Alcoholic Drinks.

Caption

Wake up!! Oishi Black Tea now with natural caffeine.

Advertising Agency: Y&R THAILAND Bangkok, Thailand
Executive Creative Director: Marcus Rebeschini
Creative Director: Phayungsak Jaruphun
Copywriter: Sittichai Okkararojkij
Account Director: Ratanawadee Lertviriyavanich
Planner: Patcharin Tanchaiekkul
Account Manager: Kanang Wichitsakonkit
Account Supervisor: Tida Vibulvanich ( Managing Partner )
Art Director: Kittisak Poonnotok
Retoucher: Marcus Thyer, Cave
Photographers: Boonsunh Chalard, Nat Sakhonbut
Agency Producer: Amornmarn Rattanarakpinyo
Production House: Sunhouse Studio
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Guest's picture

love it. Wonderfulbeutiful

Guest
Guest's picture

Nice concept!

Guest
Guest's picture

haha great insight

Guest
alexander_bickov's picture

Sleepy idea :)

alexander_bickov
Activity Score 3279
bknowlden's picture

Would make a lovely DM piece.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

.nl's picture

One for Joe la Pompe. Done before.

http://adsoftheworld.com/media/print/pepsi_kick_pillow

.nl
Activity Score 207
Art Director
Guest's picture

Yes but this already won finalist at Clio so was already done before Pepsi :) So the comment would be to Pepsi...Done Before!!

Guest
Guest's picture

this won in Cannes?

it's a joke, right?

Guest
Guest's picture
Guest
Guest's picture

Y&R vs BBDO

Guest
Guest's picture

No need to VS. Y&R already won :) Clio Finalist. Cannes Bronze. BBDO only just did the ad a few months back.

Guest
KbxAds's picture

omg cannes awards done before ideas

KbxAds
Activity Score 943
Copywriter at Surat, India |

www.be.net/karanbhatia

Guest's picture

automatik you obviously are rather slow in understanding things. Oishi has won at award shows already prior to
Cannes. BBDO's work on the other hand is new and has not won anything. Thus it is unoriginal and probably inspired
from seeing the Oishi campaign at the previous shows. Please take fish oil tablets as it will make your brain work faster.

Guest
KbxAds's picture

ok, pops, didn't know who copied whom, but somebody obviously did, now i read the comment above which said this copied that, so why don't you put your wise ass info up there in that comment first before drilling my brains here in this comment

KbxAds
Activity Score 943
Copywriter at Surat, India |

www.be.net/karanbhatia

Guest's picture

nice one, good concept

Guest
luciacfc's picture

good idea! but the image needs a little more work.. for example, amongst other things, the lighting makes the arms look too different..

luciacfc
Activity Score 744
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