Oatly Does a Body Better - Shredded Oats

June 2017
Oatly: Oatly Does a Body Better - Shredded Oats


Americans know that “milk does a body good.” So how do you introduce them to Oatly, a post-milk beverage made from oats?

It's a fact that Swedes live longer than Americans. One reason could be their healthier lifestyle. So, instead of showing young happy oat milk-drinking people, we show what Americans could do if they lived just as long as the Swedish.

Print advertisement created by Miami Ad School, United States for Oatly, within the category: Non-Alcoholic Drinks.


Gives new meaning to 'shredded oats'.

Advertising Agency: Miami Ad School, New York, USA
Creative Director: Mina Mikhael
Art Directors: Shao Tsai, Yudy Angulo Rojas
Copywriter: Michael Crawford
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