Sexual Violence Against Children, It is closer than you imagine, 2

Campaign
Agency Network: 
Published/Aired: 
May 2014
O Imparcial:  Sexual Violence Against Children, It is closer than you imagine, 2

Description

Print advertisement created by Audi Comunicação, Brazil for O Imparcial, within the category: Media.

Caption

The most villain of your children’s bed time stories says I love you every day.
Sexual violence against children: it is closer than you imagine.

Advertising Agency: Audi Comunicação, Presidente Prudente, Brazil
Creative Director / Art Director: Vinicius Panvechi
Copywriter: Adriano Sato
Illustrator: Danilo Dos Santos
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Highest Rated

Marcao's picture

The line needs some fine-tuning. There's potential in there.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
Sacrilegend's picture

Beautiful execution. But it's disconnected from the idea.

Sacrilegend
Activity Score 3394
Copywriter
viniciuspanvechi's picture

Thank you for criticism and praise.
The reason for children being on the street is that child sexual abuse is a trauma that remains for life. The shadow is the justification for proximity of the hazard. No matter where you hide, the pain follows you wherever you go.

viniciuspanvechi
Activity Score 2
Creative Director at Audi Comunicação
jesuscamacho's picture

Good, but the boogey monster should be related to the kid´s bedroom.

jesuscamacho
Activity Score 106
Graphic Designer
kleenex's picture

nice art.

kleenex
Activity Score 58777
Web Designer/Developer
morse's picture

Scary image.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Marcao's picture

The line needs some fine-tuning. There's potential in there.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
ahmed2maseer7's picture

I can tell it s about the violence on kids..never thought it s about sexual unless if you think about the night time and the light....it can work but need more enhancement

ahmed2maseer7
Activity Score 6
Communication design |

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