Female

Campaign
Agency Network: 
Published/Aired: 
July 2008
Nugget:  Female
Nugget Print Ad -  Female

Also From This Campaign 2

Description

Print advertisement created by Euro RSCG, Brazil for Nugget, within the category: House, Garden.

Advertising Agency: Euro RSCG Worldwide, São Paulo, Brazil
Creative Directors: Rodrigo Corbari, Carlos Castelo
Art Director: Fabio Queiroz
Photographer: Max Schendel
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Highest Rated

vicooy's picture

nice execution,I like that detail light and shadow,cool!

vicooy
Activity Score 11
Ads
vasiem's picture

simple - smart

works for me

vasiem
Activity Score 10
Art Director
CharlieR's picture

good idea. would be very much better if the big asterix was photographic.

CharlieR
Activity Score 92
düsseldorf
Blaz's picture

i love it...
good job

Blaz
Activity Score 69

T

vicooy's picture

nice execution,I like that detail light and shadow,cool!

vicooy
Activity Score 11
Ads
Jupiter's picture

May I know what "big photographic asterix" is? CharlieR?

I think the visual looks great as it is...just like those tiny little "*" you see on adverts that explains the catch...
doing a big photographic asterix (to look shiny right?) doesn't work... Nice work guys!

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

Have Heart's picture

Very clever!

Have Heart
Activity Score 922
Art Director
Garg0yle's picture

Charlie has a point! If the picture had a natural twinkle... OR if a real twinkle was superimposed on to the pic, it would have been better than a fake astrix.

Hope Jupiter now gets what Charlie meant by "big photographic asterix"

Garg0yle
Activity Score 144
IBD, Mumbai |

ShanGhai!

funky_frogii's picture

love this.......very goood

love anything creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2536
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Umberto Vonspiel's picture

Pretty cool, though I'm agree with Garg0yle and Charlie about the twinkle.

Umberto Vonspiel
Activity Score 81
Euro RSCG 360 |

http://www.umbertovonspiel.com/ - Let's work together and do many great things !

Zemane's picture

Great, Cabelo de Pipoca!

Zemane
Activity Score 284
Copywriter |

"Talent is luck. The important thing in life is courage."

Heads's picture

Very good. 8/10.

Respect.

Heads
Activity Score 194
Copywriter |

_____

contact_heads@web.de
_____

craftsman's picture

Brilliant :)
Arguably, the most no-nonsense, straight forward ad for a shoe shine in decades...
I even like this one better than the iconic "Rear View Mirror" from years ago.
Great job!

craftsman
Activity Score 67
Art Director
john ler's picture

Wish i had done it !
But i'm too busy at posting silly comments on AOTW to think about it.

john ler
Activity Score 665
Creative Director at Euro RSCG Casablanca, Morocco
NatalieM's picture

Yes, quite simple. It works.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

stereodeluxe's picture
stereodeluxe
Activity Score 176
Graphic Designer
bis's picture

sorry, done

bis
Activity Score 2
Graphic Designer
wtp's picture

stereodeluxe, this is the ... a cat? Like?

wtp
Activity Score 6
wtp's picture

stereodeluxe, this is the ... a cat? Like?

wtp
Activity Score 6
Frits Harkema's picture

* Not that original.

Frits Harkema
Activity Score 713
Antwerpen
silenciorn's picture

quick combination of an asterisk and a shinning star... he he he, for further references look at the note. Cool. Not really achieved. But the car look of the shoe really atracts attention. It could be a better Nine West ad.

silenciorn
Activity Score 153
MoO media |

si fai il mio nome, non ci sono più...

oliver79's picture

Nice photo... like it

oliver79
Activity Score 146
Art Director
R. Rinaldi's picture

Blah

R. Rinaldi
Activity Score 686
Singapore
Jupiter's picture

Oh I totally get it dude...My point is, Garg0yle take note, when you use an icon/symbol to represent something,
you have to use exactly the SAME icon/symbol to explain it...

You use "twinkle" on the main visual and then use "asterisk" to describe the benefit of the product???
Where's the link/consistency dude??? COMBO doesn't work:-)

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

fen1x's picture

simple and good. I just dont like this shine effect , could be more realistic.

fen1x
Activity Score 471
Graphic Designer at Multimedia Designer (graphic, www)
RM's picture

Student work*

RM
Activity Score 419
Copywriter
icanthink's picture

very nice

icanthink
Activity Score 270
Creative Director
darkluna's picture

the message is clear in smart way .. this ad is working for me

darkluna
Activity Score 22
graphic designer
malkiampashi's picture

it's a cool shine.

nice ad.

malkiampashi
Activity Score 24
Writer
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