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fauxjebus's picture

How many art directors does it take to perpetuate a stereotype?
Five, aparently.

fauxjebus
Activity Score 501
Art Director at Trigger
drunk dave's picture

FIVE ART DIRECTORS!!! Please, it's a kuk idea, why would anybody add their name to it.

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
salamandos's picture

what do you mean with "kuk"?

the work might have been better with 4-6 more copy writers.

salamandos
Activity Score 1947
Art Director
drunk dave's picture

Kuk means shit, crap, faeces etc etc.

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
ivan's picture

Dave you can't say *shit*!

ivan
Activity Score 12
Creative Director at Ads of the World
drunk dave's picture

Direct translation :)

Sorry, I'll try to mind my Ps and Qs. But my mind is full of filth it's always hard to.

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
drunk dave's picture

So How Idiotic This ad really is.

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
rito sarria's picture

i can't get the idea...

rito sarria
Activity Score 14
Art Director
salamandos's picture

it refers to the difference in body height between western and japanese people

salamandos
Activity Score 1947
Art Director
rito sarria's picture

ahh... ok, thanks.
the small people looks like children for me when i saw the ad... because here doesn´t exist that body height difference. at least for me...

rito sarria
Activity Score 14
Art Director
fauxjebus's picture

How many art directors does it take to perpetuate a stereotype?
Five, aparently.

fauxjebus
Activity Score 501
Art Director at Trigger
ivan's picture

The thing is, this ad will fly in Sweden, but not in any more multicultural society, like Dubai, USA or Singapore for example.

ivan
Activity Score 12
Creative Director at Ads of the World
Jonny Lonestar's picture

wow.

"Hey Gunnar... I too agree with your ignorant and slightly rascist insights about those silly little japonese... where do I sign up?"

"well there is space here, where it says art director..."
"oh me too"
"me too"

I'm not one for censorship... but bigotted jokes lead to bigotry

Jonny Lonestar
Activity Score 282
Art Director
Heads's picture

The funniest thing about this ad is Jonny Lonestar's comment. Lol.

Heads
Activity Score 194
Copywriter |

_____

contact_heads@web.de
_____

marco's picture

Umm so they are now in Japan?? So this ad is running in Japan so why's it not in Japanese? Or if it's running in Sweden
who gives a #@#% if they are open in Japan? Someone shed the light on who this ad is for, cause at the moment i don't see any benefit
unless it's solely for branding? Pitty cause its quite a funny ad.

marco
Activity Score 118
Other
popdistortion's picture

This is sooooooooo weak. Really. Honestly. No, REALLY.

popdistortion
Activity Score 1592
skarle's picture

Neeeeeeeeeext....

skarle
Activity Score 4
Creative Director
adkutz's picture

At least if they had made the snowy slopes look like a female anatomy, then someone would have looked at the ad.

adkutz
Activity Score 48
Copywriter
ivan's picture

huhhh?

ivan
Activity Score 12
Creative Director at Ads of the World
DzzO's picture

They should have made it about penises sizes, if the idea was to perpetuate stereotypes.

DzzO
Activity Score 6
Illustrator
Jet Propulsion Lab's picture

Okay.
Describe the layout for us then. I'm sure you have a brilliant execution idea in mind. Do share.

Jet Propulsion Lab
Activity Score 10679
Copywriter
DzzO's picture

hm...I was being sarcastic.

I just think this idea is bad and the execution doesn't help it.

DzzO
Activity Score 6
Illustrator
Sirharold's picture

Weak Ad....sorry, I supose I'm not the target, because I don't get it.

Sirharold
Activity Score 18
Art Director
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