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Highest Rated

Guest's picture

really

Guest
digifool's picture

I like the idea.

The only thing is this graveyard looks like a 2nd world war graveyard. And the main cause of death in the 2nd world war was definitely not smoking.

digifool
Activity Score 266
Art Director
everartz's picture

hold it there! non-smoking area for the dead? what's this?.. i know the idea was about making it sounds like the non-smokers gonna need to be buried a while after the smokers do! but this is ridiculous!
--
Everartz

everartz
Activity Score 7571
Art Director |

| everartz |

Wordnerd's picture

the idea is "you don't smoke, you don't die (along with the smokers)"

Wordnerd
Activity Score 6620
Copywriter
Wordnerd's picture

powerful twist! like it

Wordnerd
Activity Score 6620
Copywriter
Saltsea's picture

Nice. Nothing more that that. Forget awards.

Saltsea
Activity Score 319
Creative Director
WeirdDog's picture

There is nothing to forget. This ad won a silver at epica awards.
Btw... don't smoke.

WeirdDog
Activity Score 205
linotype's picture

nice idea, but the art is a sketch, hope you produce it seriously someday. Because this one is terrible, but the idea is good.

linotype
Activity Score 69
BBDO
capywriter's picture

is that non smoking area so blurry because of the intensive photoshop work... or am I still suffering from celebrating new year's eve?
Anyway, like the twist.

capywriter
Activity Score 5453
Copywriter at Freelance
Rekker's picture

a good one!!!

Rekker
Activity Score 123
creative |

Say no more...

elmikel's picture

excellent concept! the art's lagging behind the idea...this is such an easy job to do with photoshop - it's really a pitty they didn't do it precisely...

elmikel
Activity Score 1147
Illustrator
echo for's picture

this idea is overused!

echo for
Activity Score 10
Qbird's picture

i'm sorry to say this guys... this ad don't make any sense to me...
tho am a art based person.. but... i still can tell the difference between

"NON SMOKER AREA" and "NON SMOKING AREA"....

even if u change the copy now.. whats make you think the "rest" are smokers???

Qbird
Activity Score 142
Art Director |

ad is an art...
art aint ad!!
chirp chirp chirp...

TheWordOnTheStreet.'s picture

Very good idea, weak execution.

TheWordOnTheStreet.
Activity Score 35
Art Director
db's picture

沒感覺到多大意義……

--------------------

db
Activity Score 44
Other |

------------------------i'm separation line-----------------
www.doublebao.cn

hadrianapolis's picture

Greeat one.

hadrianapolis
Activity Score 727
Guest's picture

not a good one. Concept not clear, message...what's the message here? Death is the same for all. There is a hidden racism here well, not racism but discrimination.

Work more on it guys, this is not something we can show to the client. Deadline in 24 hours! Go...!

Guest
Guest's picture

This is insensitive to war veterans and their families

Guest
Guest's picture

really

Guest
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