Thermal image, 1

Campaign
Agency Network: 
Published/Aired: 
July 2007
Nivea:  Thermal image, 1

Description

Print advertisement created by FCB, Brazil for Nivea, within the category: Health.

Caption

Nivea Deodorants. For those who need protection most.

Advertising Agency: Giovanni + DraftFcb, Sčo Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Darcio Estaliano
Copywriter: Guilherme Aché
Illustrator: Fábio Vido
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kurtberengeiger's picture

FLIR!

kurtberengeiger
Activity Score 7307
Copywriter
phoamcor's picture

Yes javelin throwers get really really sweaty.
Fail.

phoamcor
Activity Score 1282
Ad_Man's picture

i think muscles don't look like that in thermal images... the copy is lost in translation, i think..

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Arebehn's picture

should the javelin appear in the thermal scan?

Arebehn
Activity Score 48
Prolam Young & Rubicam
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