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Impressively Spacious, Kehlheim

Campaign
Agency Network: 
Published/Aired: 
January 2011
Nissan:  Impressively Spacious, Kehlheim

Description

Print advertisement created by TBWA, Germany for Nissan, within the category: Automotive.

Caption

Impressively spacious.
The Nissan Note.

Advertising Agency: TBWA, Düsseldorf, Germany
Executive Creative Director: Jörg Herzog
Creative Director: Stefan Rehne, Jörg Bruns
Art Director: Simon Hattrup
Copywriter: Matthias Hardt
Photographer: David Maurer
Client Service Director: Rene Menzel
Production: Meo Suzuki-Roeder, Malte Keller
Post-Production: Rohland & more, E-Graphics
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Highest Rated

Aprendiz's picture

Not only arbitrary, this could work for any product.

Aprendiz
Activity Score 19
kleenex's picture

Great shots, BUTTTTTTTT it does not work with the copy.

kleenex
Activity Score 58657
Web Designer/Developer
miratomasek's picture

NICE

miratomasek
Activity Score 14
Copywriter at Mark BBDO
Hibon's picture

Will this sell ???

Hibon
Activity Score 3734

Simple ideas are the best !

Anonymous Author's picture

Lovely image. Now what?

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Billoughsby's picture

Is this what some folks hereabouts call borrowed interest?

Pretty pictures for dang sure.

Billoughsby
Activity Score 5154
Art Director |

That's it.

AdBuzzer's picture

It's not really a suitable metaphore.

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

adbot's picture

Borrowed interest for sure. Another term is "see-say." DIsappointing from a major brand. Move past a possible secondary message like "beautiful" or "classic" or "quality" and any open area such as an empty stadium could have been used—the hallmark of a thin idea.

adbot
Activity Score 42
Ron Burgundy's picture

Still needs an idea

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Manoma's picture

Never seen this before ???

Renaullt Megane Cabriolet x 3

http://adsoftheworld.com/media/print/renault_megane_cabriolet_ceiling_3

Manoma
Activity Score 1108
Copywriter
Ron Burgundy's picture

at leased this had a good tag line to tie it all together

Ron Burgundy
Activity Score 1630
Art Director at Southern California
DIVPravin's picture

gr8 idea

DIVPravin
Activity Score 54
Graphic Designer at Infinity Advt.
Prof's picture

am i missing something or does this ad make NO SENSE?

Prof
Activity Score 1449
Copywriter |

Quite really.

kurtberengeiger's picture

At the risk of sounding like a client, I believe a pack shot of the four-door model may help bring the message home...
Otherwise, nice idea.

kurtberengeiger
Activity Score 7326
Copywriter
Andil's picture

Totally agree! Bottom left could do with a small picture of the car along with the text in order to associate the ad with the product better. The idea is good but it's not quite there.

Andil
Activity Score 102
tytpol's picture

Boring. Done. What for?!

tytpol
Activity Score 777
Copywriter |

www.tytpol.com

Aprendiz's picture

Not only arbitrary, this could work for any product.

Aprendiz
Activity Score 19
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