Synchronized swimming

Campaign
Agency Network: 
Published/Aired: 
October 2009
Nintendo:  Synchronized swimming

Description

Print advertisement created by Ogilvy, Germany for Nintendo, within the category: Gaming.

Caption

Dr Kawashima's Brain Training by Nintendo DS

Advertising Agency: Ogilvy & Mather, Frankfurt, Germany
Chief Creative Officer: Dr. Stephan Vogel
Creative Directors: Anna Kohlhaupt
Copywriter: Anna Kohlhaupt
Art Directors: Ina Thedens, Albert S. Chan, Nora Krauss, Irene Meszensew
3DDesign: Philipp Marewski
Account Manager: Henning Helbig
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Highest Rated

Ad_Man's picture

I think this is a bit old, right? It won clio or something this year.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

jackmancer2017's picture

probably some thinking behind this but i don't understand what's going on...

maybe I need brain training???

jackmancer2017
Guest's picture

The cells are doing complicated acrobacies. So I guess the nintendo demands a lot of attention and deep thought. It´s ok, but it doesn´t kill me

Guest
Prof's picture

trying to hard to have a james jean type of illustration and playstation type of style.

fail.

Prof
Activity Score 1421
Copywriter |

Quite really.

LeeHarvey's picture

And again, if it didn't say 'synchronized swimming' on top I would never get it. Fact is, I still don't get it.... A Rollercoaster, fine, shake up the brain, but synchronized swimming??!!

LeeHarvey
Activity Score 3029
Creative Director
Juan Cabral's picture

Done. And just because it is from Ogilvy Frankfurt, some people think it's good...

Juan Cabral
Activity Score 705
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Ad_Man's picture

I think this is a bit old, right? It won clio or something this year.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

alexander_bickov's picture

Nice

alexander_bickov
Activity Score 3217
Guest's picture

Nice......
I love the nukleus Idea

Guest
Guest's picture

The art really good.

Guest
Guest's picture

art: impressive... idea: way too complicated...

Guest
Bob08's picture

Happy neurons. Big brain show. It works.

Bob08
Activity Score 743
dthlb72's picture

looks like van gogh to me

dthlb72
Activity Score 541
Art Director, ADK Malaysia
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