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Kant

Campaign
Agency Network: 
Published/Aired: 
March 2008
Like
36
Views
7989
Nintendo:  Kant

Description

Print advertisement created by Leo Burnett, Italy for Nintendo, within the category: Gaming.

Advertising Agency: Leo Burnett, Milan, Italy
Creative Directors: Enrico Dorizza, Sergio Rodriguez
Art Director: Rosemary Collini Bosso
Copywriter: Paolo Guglielmoni
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asenyo's picture

i have one only little problem with this excellent campaign: the pack, also nintendo´s logo doesnt work with the color in its back.

asenyo
Activity Score 64
Universidad Diego Portales
Rachel.Mann's picture

Damn you, Leo Burnett. Perhaps it's time to fire BuckRogers.

Rachel.Mann
Activity Score 450
Other at University of Houston, Bauer College of Business/KBR |

--------------------------------------
"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

Guest commenter's picture

Are these comments coming from a non-creative intern who is a green 21 years old?

Guest commenter
Guest commenter's picture

Are these comments coming from a non-creative intern who is a green 21 years old?

Guest commenter
John Guest's picture

Doesn't work.
A book for children with that title is not credible.

John Guest
ivan's picture

That's the whole idea John.

ivan
Creative Director at Ads of the World
Barkach's picture

Jajajajajajaja you John... just made my day jajajajajaja

Barkach
Activity Score 200
Creative Director at DDB Venezuela |

http://yonoveotele.wordpress.com/

Guest commenter's picture

hey can we get rid of this 'guest' feature ivan?

it cheapens the overall site as people will now fire off without having to worry about their reputation.

look, it might fire up some debate and fire temporarily, but this short term solution will weaken this site in the long term.

Guest commenter
Rachel.Mann's picture

....

BUT YOU'RE POSTING UNDER THE GUEST FEATURE!!!!

Rachel.Mann
Activity Score 450
Other at University of Houston, Bauer College of Business/KBR |

--------------------------------------
"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

ivan's picture

Yes, we can. But so many people asked for it. :( Maybe we should do a poll about it and let the majority decide.

Thanks!
Ivan

ivan
Creative Director at Ads of the World
rossmcc's picture

Didn't actually see it was for nintendo, but really like the art direction.Looks good.

rossmcc
Activity Score 13
Saatchi & Saatchi Brussels
Tincho's picture

The problem with this one is what they said about that "this is not a game for children" ----> thats why its all wrong.

Tincho
Activity Score 1093
Art Director
Mr Parsley's picture

Wow, terrible. But don't worry... these are fakes anyway - two (2) typos in one ad= hmm.

Mr Parsley
Activity Score 10
Art Director
BannerG's picture

I have serious doubts. Critique of Pure Reason??????? Italians???? Nintendo?????

Kinda funny!!!!!

BannerG
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