Sauce

Campaign
Agency Network: 
Published/Aired: 
July 2009
Nikol:  Sauce

Description

Print advertisement created by Israel, Israel for Nikol, within the category: House, Garden.

Caption

Clean your kitchen in a minute

Advertising Agency: GITAM/BBDO, Israel
Creative Director: Guy Bar
Creative Director: Danny Yaakobovich
Art Director: Igal Ezra
Copywriter: Oren Meir
Account managers: Elika Merhavi, Inbal Verner
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Guest's picture

Bad copy

Guest
Guest's picture

Huh??? bad copy??? this idea is so strong, it doesn't need smart copy. just a line that communicates the idea.
the art direction could be improved. a lot. This looks like a copywriters idea. and he sure pleaded with his art director a lot to ge it executed.

Guest
adgoddess's picture

spilled sauce, i guess.

adgoddess
Activity Score 363
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