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Run Madrid, Raimon

Campaign
Agency Network: 
Published/Aired: 
January 2012

Description

Print advertisement created by Villarrosas, Spain for Nike, within the category: Fashion.

Caption

y flatmate never does the dishes.
If something is burning you up, burn it off by running

Advertising Agency: Villarrosas, Spain
Creative Directors: Jon Lavin, Oriol Villar
Art Directors: Nacho Ginestra, Xavi Mauri
Copywriter: Rodrigo Gonzales
Project Direction: Juan Badilla, Edu Rojo
Production Direction: Patricia Garcia
Production: Dora Joker
Photographer: Chus Anton
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bate_palmas's picture

Or tell him to do the damn dishes!

It seems strange to just start running in such an instance.

The logic of this campaign is completely off.

bate_palmas
Activity Score 1479
jponino's picture

i agree... moreover, i feel it counter-productive for nike, it's like saying stop buying my t-shirt, buy only my shoes... and then move your ass and go running ! -->>> huuuhhh????

jponino
Activity Score 601
Copywriter at ISCOM, copywriter and art director
juanmarino.arg's picture

Smell like advertising student

juanmarino.arg
Activity Score 79
Underground |

Advertising is the most targeted and massive art. That make it the most interesting art.

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