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Heavy

Campaign
Agency Network: 
Published/Aired: 
March 2009
Nike:  Heavy
Nike Print Ad -  Heavy

Also From This Campaign 3

Description

Print advertisement created by Wieden + Kennedy, Netherlands for Nike, within the category: Fashion.

Advertising Agency: Wieden+Kennedy Amsterdam, The Netherlands
Creative Directors: Eric Quennoy, Marc Bernarth
Art Director: Craig Williams
Copywriter: Brandon Davis
Photographer: Marcel Christ
Art Buyer: Kristina Floren
Producer: Inn-Amsterdam
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NastyJester's picture

Copy on this one is all over the place, but I like the campaign overall. Fish is my favourite.

NastyJester
Activity Score 740
Copywriter
corpuscollossus's picture

nah the copy is tight imo. it reads like something off of somethingawful, but it's daring and brings a smile...

corpuscollossus
Activity Score 41
Reality Check's picture

Each ad feels like a bunch of randomly produced elements instead of a cohesive whole.

Reality Check
Activity Score 2549
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