Flip a coin, Courtesy van

Campaign
Agency Network: 
Published/Aired: 
August 2010
New Zealand Transport Agency:  Flip a coin, Courtesy van

Description

Print advertisement created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.

Caption

If you drink then drive you're a bloody criminal.
NZ Transport Agency and NZ Police

Advertising Agency: Clemenger BBDO, Wellington, New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Paul Nagy
Art Director: Sarah Jackson
Copywriter: Jon Pickersgill
Account Services: Linda Major, Kate Maclean
Agency Producer: Marty Collins
Model Maker: Weta Workshop
Project leader: Ian Ruxton
Photographer: Steve Unwin
Retouching: Steve Jaycock
Media: Emily Goulden
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Highest Rated

Guest's picture

ROFL. You are kidding, right? This is New Zeland, mate, they drive on the wrong side.

Guest
TommyO's picture

The other one is clearer.

TommyO
Activity Score 1802
Copywriter |

That's me!
http://resiseymilim.wordpress.com

pierrelastname's picture

why 2 coins? with one coin is ok, as the concept shows the two sides of one coin... not two coins... wrong!

pierrelastname
Activity Score 2859
Copywriter
Matt Tonkin's picture

I am pretty sure that is just one coin. Perhaps someone from New Zealand can fill us in but I would assume that maybe their coins looks like that?

Matt Tonkin
Activity Score 168
Art Director at Northern Productions Inc.
Guest's picture

Yeah that its the NZ $2 coin. It has two ridges but it is one coin.

Guest
Guest's picture

Concept is Good!

Guest
whatthefudge's picture

I guess I've got these ads wrong – to me it seems as if the guy is riding shotgun, then it shouldn't matter if he's hammered.

whatthefudge
Activity Score 1262
Guest's picture

ROFL. You are kidding, right? This is New Zeland, mate, they drive on the wrong side.

Guest
makelogobigger's picture

!!!!!!!!!

makelogobigger
Activity Score 468
Copywriter
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