Advertisement
Agency Network: 
Published/Aired: 
December 2010

Description

Print advertisement created by McCann, Malaysia for New Straits Times, within the category: Media.

Caption

Gain a deeper perspective with the New Straights Times

Advertising Agency: McCann Erickson, Malaysia
Executive Creative Director: Szu-Hung Lee, Hwa
Creative Director: Jules Tan
Copywriters: Szu-Hung Lee, Primus Nair, Zaidee Zainal, Benjamin Ng
Art Directors: Jules Tan, Jerome Ooi
Agency Producer: Jimmy Ong, Bridget Hong
Photographer: Loh Lin Shan / iRom
Account manager: Alexis Young
Account Director: Andrew Pinto
Log in or register to post comments
Shingo's picture

nice nice

Shingo
Activity Score 408
LudwigVan's picture

Best of this campaign

LudwigVan
Activity Score 176
Guest's picture

ye,best one

Guest
Guest's picture

nice

Guest
ambareesha's picture

nice idea. but have seen similar ads before i guess. good presentation. very nice perspective.

ambareesha
Activity Score 253
Graphic Designer |

- @mbi

fadirahhal's picture

Well done guys..its....GREAT

fadirahhal
Activity Score 235
Art Director at Emirates Hospital and CosmeSurge
dadada's picture

the newspaper should show the background if they mean the this newspaper give a deeper perspective, and not show just the front side! need adjustment i think.

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

everartz's picture

isnt this a winning campaign?

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

like the aotw subline: gain a deeper perspective with the new straight times.

Guest
ivan's picture

Thanks, fixed.

ivan
Creative Director at Ads of the World
krautland's picture

the wall makes this interesting.

krautland
Activity Score 3216
Art Director at erm... no calls please.
krautland's picture

the wall makes this interesting.

krautland
Activity Score 3216
Art Director at erm... no calls please.
Guest's picture

great

Guest
CommandZ's picture

This is the best of the campaign because we see more "depth" behind the office walls.

CommandZ
Activity Score 2509
Creative Director
Guest's picture

Great! I like!

Guest
Guest's picture

Great

Guest
sxhizo's picture

Nice idea... but did this really need 4 copywriters?

sxhizo
Activity Score 38
Art Director at Lucideas
Oblabla's picture

WOW Soooo Nice!

Oblabla
Activity Score 298
copywriting trainee at Reputation/Publicis/Leo Burnett Copenhagen |

Oblabla.wordpress.com

Pigliacampi's picture

finally something new :)

Pigliacampi
Activity Score 11
studing art direction
batman0512's picture

Thumbs up! Powerful...

batman0512
Activity Score 17
advertising agency
kyan1213's picture

really that good? it let me think of another newspaper ad..

http://adsoftheworld.com/zh/media/print/prachachat_newspaper_bakery

don't know what you think, but.. correct me if i was wrong~

kyan1213
Activity Score 3
eslam_designs's picture

Really nice campaign !

eslam_designs
Activity Score 55
Creative Director at JAC Egypt
Advertisement
Featured Content

Latest Collections

Advertisement