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Agency Network: 
Published/Aired: 
August 2008
Nestle:  Hope
Nestle Print Ad -  Hope

Description

Print advertisement created by FCB, Ecuador for Nestle, within the category: Food.

Caption

The hope of an entire country is what holds its greatest dreams.
Ecuador and Avena Nestle support Emilio Falla on his participation on the Olympic Games Beijing 2008.

Advertising Agency: MAYO DRAFT FCB, Quito, Ecuador
Creative Director / Copywriter: Carlos Serrano
Art Director: Alejandro Muñoz
Other additional credits: Felipe Arcos, Andrés Santos, Sebastián Barrera
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Highest Rated

kingzeus's picture

I see mother earth's breast exam in the clouds

kingzeus
Activity Score 260
Ideate Creative Communication |

"you are valued for your value so be valuable..."

sneakyhands's picture

looks like a cross between excite bike and mother earth's breast exam. the top and bottom don't seem to match and overall it's a little boring, sorry.

sneakyhands
Activity Score 1857
Copywriter
Crisp One's picture

yea...imma have to agree.....sorry to add condescending comments Ivan, but this ad sucks. Doesn't seem like they had a clear idea from the beginning

Crisp One
Activity Score 2005
Other at New York
helldog's picture

jajaja, ahora que comentan esto, tienen toda la razón.

jajaja,the comments are right.

helldog
Activity Score 56
ECBC
halfstring's picture

I see a bear in the clouds

halfstring
Activity Score 288
Graphic Designer
kingzeus's picture

I see mother earth's breast exam in the clouds

kingzeus
Activity Score 260
Ideate Creative Communication |

"you are valued for your value so be valuable..."

Adaddicted's picture

I cannot bear......... ; (

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

Wolf_Kind's picture

Boring ad, great first line of copy.

" " - Junior Copywriter

Wolf_Kind
Activity Score 20
AAA School of Advertising |

" " - Junior Copywriter

lia5583's picture

lia5583

Me ancanta!!!!!! lo mejor de todo es que es de Ecuador!!!
Los que digan lo contrario son... envidiosos!!

lia5583
Activity Score 26
publicist |

lia5583

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