Also From This Campaign 6
Description
Print advertisement created by FoxP2, South Africa for National Geographic, within the category: Media.
Let's not be the joke of the universe.
National Geographic Kids
Make earth proud
Executive Creative Directors: Andrew Whitehouse, Justin Gomes
Creative Directors: Andrew Whitehouse, Justin Gomes
Art Directors: Ryan Barkhuizen, Clement Langlais, Andrew Whitehouse
Copywriters: Justin Osburn, Clement Langlais
Illustrator: Ryan Barkhuizen, Clement Langlais, Andrew Whitehouse, David Whitehouse / Nine Degrees
True that, buddy. But the idea is funny!
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
I like the direction, but poor idea.
awesome campaign.
why would aliens laugh about that? I don't get it...
great fresh look. solid idea
Nice idea, but don't think it's the best execution.
I get the idea, but just don't think the execution hit the mark.
facebook pose ::)))
These are really funny
When you show natural disasters, accidents, poverty and so forth, there's no way you can call that a joke. If they showed the ETs taking pictures of our congressmen, politicians, United Nations and so forth, it would be much funnier and more educative to children.
it does
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~ Quite obviously, I have gathered no moss ! ~
la idea és molt bona. l'execusió no m'agrada.
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
An oil spill damaging the environment, killing living beings and devastating local economies isn't a joke to anyone. The only message I see is that these aliens with far superior technology and having a presumably higher standard of living, as we are merely a joke, are selfish and wicked for laughing at our misfortune and not aiding us.
that is the representation of aliens...to destroy our planet..so they are happy if they see the world collapsing...
The execution is too exaggerated which distracts and I don't think that the aliens are that attractive. It's easy to see where the concept is coming from and it doesn't work form me - I'm not a kid. the only way to know how an 10-year-old sees this is to ask one,if you've spent time around kids you'll know they have very different perspectives.
I'm more curious about the reason for choosing disasters as the lead for the kids channel, yes kids need to understand what's going on, but purely from a marketing viewpoint is seems odd.
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