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Agency Network: 
Published/Aired: 
January 2009
National Disaster Search Dog Foundation Print Ad -  Rubble, 1

Description

Caption

Sometimes human eyes aren't enough.
To donate please visit searchdogfoundation.org

Advertising Agency: Y&R New York, USA
Art Director: Jason Nitti
Copywriter: Neel Williams
Creative Directors: Guillermo Vega, Icaro Doria, Richard Butt
Executive Creative Directors: Ian Reichenthal, Scott Vitrone
Art Buyer: Helen O'Neill
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Guest's picture

nice.

Guest
jorj's picture

I did not get it: F1

jorj
Activity Score 638
Art Director at Senior Art Director
slip's picture

Very good work :)

slip
Activity Score 919
designer |

SJB

Guest's picture

Icaro is getting good in advertising...

Guest
rodrigo champ's picture

done!!

rodrigo champ
Activity Score 82
Jet Propulsion Lab's picture

I agree.

This is done, very well! Almost impeccably.

Jet Propulsion Lab
Activity Score 10679
Copywriter
Guest's picture

Very similar to a VW campaign from Almap/BBDO.

Guest
no_user's picture

I agree. It won Cannes last year.

no_user
Activity Score 125
Guest's picture

truchazo !!!

Guest
Guest's picture

seen before

Guest
adster's picture

DONE DAANA DONE DONE

adster
Activity Score 34
Creative Director
Guest's picture

Nice idea, and no it hasn’t been done. Yes, the VW ad and this one both use a grid. If that’s the measure of whether an idea has been done before, than the VW print is a rip-off of Stuffit Deluxe because it uses dozens of small pictures.

Guest
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