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Spread the Word, Not the Virus

Agency Network: 
Published/Aired: 
July 2019
National CMV Foundation:  Spread the Word, Not the Virus
National CMV Foundation:  Spread the Word, Not the Virus
National CMV Foundation:  Spread the Word, Not the Virus
National CMV Foundation Print Ad -  Spread the Word, Not the Virus
National CMV Foundation Print Ad -  Spread the Word, Not the Virus
National CMV Foundation Print Ad -  Spread the Word, Not the Virus

Description

CMVirus is the Most Common viral Infection affecting newborns that 91% of women don’t know about. The campaign is designed to educate moms about its spread and how it can be prevented.

Print advertisement created by Syneos Health, United States for National CMV Foundation, within the category: Public Interest, NGO.

Caption

Don’t let your newborn pass it on to your unborn
Don’t let the one you have infect the one you have on the way
Don’t let your one in diapers infect your one in utero

Advertising Agency: GSW, New York, USA
Executive Creative Director: Nicholas Capanear, Michael Austin
Creative Director: Adam Hessel, Ted Mendelson
Art Director: Kein Ziemkiewicz
Copywriter: Ron Larson
Director of Integrated Production: Jon Parkinson
Photographer: Alex Telfer
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