Agency Network: 
February 2010
MSSS Print Ad -  Agenda


Print advertisement created by Lg2, Canada for MSSS, within the category: Public Interest, NGO.


Is gambling taking up all your time?
Gambling: Help and referral 18004610140

Advertising Agency: lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Director: Vincent Bernard
Illustrator: Marc RIvest
Photographer: Marc Couture
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Marlus Lau's picture

Humm...interesting. (This is obviously the most common comment of mine in this site).

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Danbreezy's picture

I get it, but the idea is too simple... dull rather.

Activity Score 57
ek kanya's picture

just for kicks? is there really an ad out there like thiss?

ek kanya
Activity Score 814

am an advertising junkie | read my flog at

xcreativity's picture

With the 'idea' of gambling i believe the ad should be something more... risky?! :-)

Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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hermotsura's picture

For a topic like this, it should be more dramatic. As it is, besides being kinda boring, it's a bit too... organized.

Activity Score 254
Other at AUBG |

In the quiet words of the Virgin Mary... Come again?

pepsiice's picture

good idea =') but can improve on art direction and colours

Activity Score 253
Graphic Designer
vagdz's picture

Good idea. Art direction o.k.

Activity Score 261
Manhattan Ave, N.Y.
Anne's picture

Simplicity makes it appealing.Good methaphor.

Activity Score 508
Art Director
Dzsoi's picture

Nice and creative, I am not sure about the effectiveness.

Activity Score 8557
Copywriter at Brightly
Brain-Art's picture

Ok. Art direction not well

Activity Score 1101
Graphic Designer
NiceGal's picture

The idea is nice, but could be more well executed. I don´t know if cards hanging from out of the agenda is the right solution...

Activity Score 13
rolling.stone's picture

Idea is OK, art direction could have been better

Activity Score 2741
Copywriter at Delhi , India |


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