Description
Print advertisement created by Feeling, Brazil for Mortex, within the category: House, Garden.
Cockroaches pretend to be dead. Kill their careers.
Creative Directors: Marcos Camargos, Fredh Guedes
Art Director: Diego Guerhardt
Copywriter: Saul Gervásio
Highest Rated
I like the humor you can find in the pretending to be dead - the Oscar is hilarious. Great idea - and most important it will sell the product and deliver the message.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Idea is a little funny. Art direction is too plain.
This idea deserves a different visual concept. It's all in the copy ;)
Two thumbs up for idea, but it got killed by the execution.
I like the humor you can find in the pretending to be dead - the Oscar is hilarious. Great idea - and most important it will sell the product and deliver the message.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
nice idea, poorly executed
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