Old fox

Campaign
Agency Network: 
Published/Aired: 
December 2011
Monocle:  Old fox

Description

Print advertisement created by Lowe, Italy for Monocle, within the category: Professional Services.

Caption

Hello reality.

Advertising Agency: Lowe Pirella Fronzoni, Rome, Italy
Creative Directors: Francesco Taddeucci, Luca Albanese
Art Director: Alessandro Izzillo
Copywriter: Daniele Dionisi
Illustrator: Mario Addis
Photographer: Stefano Pedretti
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Hadrons's picture

lovely. i like the art.

Hadrons
Activity Score 5832

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Billoughsby's picture

Illustrations and AD exciting.

Billoughsby
Activity Score 5140
Art Director |

That's it.

jackmancer2017's picture

Not sure if I fully understand the idea but as pointed out art is lovely. Makes me think; how cool would it be to actually print this on fabric?

jackmancer2017
Activity Score 6950
Copywriter at Editor/Student
vote4pedro's picture

The idea is that with proper eyeglasses, you see things for what they really are.

vote4pedro
Activity Score 4549
Copywriter
Sarah80's picture

I like it! especially the illustration.

Sarah80
Activity Score 207
Marketing Manager at Brand Manager
kleenex's picture

nice art.

kleenex
Activity Score 57557
Web Designer/Developer
jackblack's picture

Like the art, but that's about it.

jackblack
Activity Score 2346
Art Director
goranflr's picture

Nice art, but the situations needed a bit more thinking.

goranflr
Activity Score 259
Copywriter
MicheleVirgilio's picture

Great. Very good illustrations and very good idea

MicheleVirgilio
Activity Score 2569
coolhandme's picture

clever

coolhandme
Activity Score 78
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