Modern arm chair

Published/Aired: 
March 2007
 Modern arm chair
 Modern arm chair

Description

Febreze is a fabric refresher that eliminates odors. It works like body deodorant, but for furniture.

Caption

The deodorant of fabrics.
Febreze

Advertising Agency: Leo Burnett, Puerto Rico
Creative Director / Copywriter: Jose Luis Rivera y Piérola
Art Director: Víctor Martínez
Photographer: Domino, Uruguay
Account Executive Director: Pablo Miro
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sbr's picture

hehehe, funny.

sbr
Activity Score 143
Art Director
bubblestheclownfish's picture

You know what? Pretty cute idea.

bubblestheclownfish
Activity Score 614
Creative Director
ixblitzxi's picture

hahha. awesome.

ixblitzxi
Activity Score 17
Other
seda's picture

very good ads and art direction. Tremendo trabajo.

seda
Activity Score 20
Art Director
Username's picture

funny and straight to the point, great idea

Username
Activity Score 153
Copywriter at DDB Mx
lorsdana's picture

hhahah, buenisimo!

lorsdana
Activity Score 81
Graphic Designer
Nthngmn's picture

love em. well done boys

Nthngmn
Activity Score 626
Art Director
Fractal Rene's picture

cute

Fractal Rene
Activity Score 65
Copywriter
amrita's picture

he he he thatz really cute...and good photograph too..

amrita
Activity Score 26
Illustrator
vexguy's picture

good art direction,rally cute nice idea...

vexguy
Activity Score 93
Illustrator
jennywhx's picture

Great, very cute!
i love this.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

tom1977's picture

Its ok barely...just an ok ad for me.

tom1977
Activity Score 64
Creative Director
Rog's picture

Leaning towards tom here, on this one.
Cute, but obviously cute.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

jungleraven's picture

smells gr8.

jungleraven
Activity Score 291
Copywriter |

Sell the sizzle, not the steak.

pneuburg's picture

it wasn't necessary to read "the deordorant of fabrics." the image says it.

pneuburg
Activity Score 251
Creative Director |

pjn

AriesDW's picture

I agree. . . I think it is a cute concept, but that text is a bit redundant. At least it does not kill the ad.

AriesDW
Activity Score 172
Other
Thiago Aranha's picture

Love these ones that makes us just smile... doesn't need anything else to make me love it..

Thiago Aranha
Activity Score 121
Copywriter |

Lorem Ipsum dolor sit amet...

R®'s picture

Cool... to me, this kind of concept shows me how open minded the client is,
and how sure he is of his brand... beautiful execution..

Activity Score 115
Art Director |

Same shit, diff day..

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