Also From This Campaign 4
Description
Print advertisement created by Hill Holliday, United States for MLK Dream Weekend, within the category: Public Interest, NGO.
Forty-five years ago, the world had plenty of names for black men, “Your Honor” was not one of them. Dr. King had a dream. One that enabled millions of people like Judge Merl Code to achieve their own. Join us as we celebrate how far we’ve truly come.
Creative Director: Andy Mendelsohn
Art Director: Nate Osbourne
Copywriter: Aaron Johnston
Photographer: Joe Comick
Headlines are very clever but art direction could be better.
But I like it.
shutup
why should art direction be better?
the point of advertising is to raise awareness & sell products..
lets not forget that
ya....good n simple headline..
simply impressive! luvd it
Art direction SHOULD be better because Art direction buys you time.
It gets people to read the ad.
These have a corporate, generic look to it. It might be ignored.
Which is a shame cause it's a brilliant idea, it SHOULD be read and the headlines are brilliant.
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