Agency Network: 
June 2009
Mix Brasil:  Drama


Print advertisement created by BBH, Brazil for Mix Brasil, within the category: Recreation, Leisure.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Art Director: Thiago Cruz
Copywriter: Rafael Quatrocci
Creative Directors: Márcio Ribas, Wilson Mateos
Executive Creative Director: Alexandre Gama
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ricklongo's picture

So? Half the titles on that list feature subjects that few movies talk about.

Activity Score 1244
Prof's picture

couldn't have put it better

Activity Score 1449
Copywriter |

Quite really.

Guest's picture

American Beauty in fact talk about sexual diversity: the happiest couple in the movie is gay.

Guest's picture

Copy mistakes..."Gandhi", "The Constant Gardener" and "Edward Scissorhands" are spelled incorrectly. Also, I agree with ricklongo- most of these movies are unique in the material they handle.

Guest's picture

Nice insight. Intelligent ad. It is a detail but 'Only few movies talk about it.' is not good English. Correct would be either 'Only a few movies talk about it.' Or 'Few movies talk about it.' Or 'Not many movies...' Or 'Very few...' Or 'Too few movies talk about it.'

Sorry to bring up such a detail in a reply about a good ad, but the headline as written is jarring to a native English speaker and could harm your chances at shows.

jeann's picture

maybe they can single out the 'different' movie away from the rest of them?

Activity Score 107
LASALLE College of the Arts
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