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Duck

Campaign
Agency Network: 
Published/Aired: 
January 2011

Description

Print advertisement created by Monday, Thailand for Mini Hearing Aid, within the category: Electronics, Technology.

Caption

Said "Duck". Heard "Duck".

Advertising Agency: Monday, Bangkok, Thailand
Executive Creative Directors: Passapol Limpisirisan, Wiboon Leepakpreeda
Copywriters: Ingkarasm Techotantiphat, Jirayu Ardsamang
Art Directors: Trisith Arreevong, Pakorn Inthachai, Sarita Chanthai
Photographer: Kamin Jaroensuk
Illustrators: Pakorn Inthachai, Thapat Kijrujipark, Tripuck
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Highest Rated

kleenex's picture

nice art, but not so sure I like the idea.

kleenex
Activity Score 54461
Web Designer/Developer
bj-71's picture

Love the art works!

bj-71
Activity Score 117
aMm's picture

goood

aMm
Activity Score 60
Graphic Designer at Bangalore |

aMm

Geimima's picture

both work well. xln

Geimima
Activity Score 824
Art Director at Trimedia Imaji |

life is a playground

Lazarus's picture

Not Thai standard.

Lazarus
Activity Score 1536
Creative Director
suresh90's picture

cute sketches :)

suresh90
Activity Score 620
Art Director at visualizer |

www.creativevideoads.blogspot.com

jackmancer2017's picture

Why those cartoons in the middle? I don't fully get it.

jackmancer2017
Sdb's picture

If you are impaired, you might hear something instead of Duck, so the probable options that you might think are the things in the middle, but in the end you hear only Duck.. Dats the sp of the product..

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
dadada's picture

i don't get it, why those figures? however the packshot could make the ad!

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

Billoughsby's picture

dadada: Those "figures in the middle" are items the names of which might sound like the word "duck" to a person starting to lose their hearing: duck; jug; truck; plug; bug. People with nerve deafness start suffering from what experts call "consonant confusion". This illustrates the phenomenon well, in a friendly format.

Like it a lot.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Leo Turk's picture

How would that work in Thai?

Leo Turk
Activity Score 34
Hurriyet
Billoughsby's picture

With chili sauce?

Billoughsby
Activity Score 5150
Art Director |

That's it.

luispiter's picture

jajaja i like it

luispiter
Activity Score 2756
comunication
CommandZ's picture

What BillO said quite well.

CommandZ
Activity Score 2509
Creative Director
kleenex's picture

nice art, but not so sure I like the idea.

kleenex
Activity Score 54461
Web Designer/Developer
shahidali's picture

Superb.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

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