50th birthday

Agency Network: 
Published/Aired: 
July 2009
Like
35
Views
18333
Mini:  50th birthday
Mini Print Ad -  50th birthday

Description

Print advertisement created by Blackriver FC, South Africa for Mini, within the category: Automotive.

Caption

50 years and still happening.

Advertising Agency: Blackriver FC, South Africa
Creative Director: Ahmed Tilly
Art Director: Justin Joshua
Copywriter: Iain Thomas
Illustrator: Am I Collective
Producer / Art Buyer: Hilary Simpson
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Highest Rated

tantrik_indian's picture

I like it how they connect the various periods with the expressions! Nice one.

tantrik_indian
Activity Score 953
Copywriter |

~~this paranoid survived!~~

Keil0r's picture

Good. MINI. But i would not go with the red.

Keil0r
Activity Score 30
Agency - internship
Guest's picture

La botaste

Guest
Guest's picture

What's the word on the bottom right car? Is it 'yo' or 'oyobo'? Please do clarify. That aside, good idea I guess.

Guest
Guest's picture

'Ayoba" means awesome, or really cool in South African vernacular.

The target market is slightly different in South Africa, and we wanted to make it locally relevant.

Guest
florianism's picture

execution is not bad. but i was wondering where you got the idea from. ive seen that somewhere else before.

florianism
Activity Score 4
Art Director at Miami Ad School
alexander_bickov's picture

Colourful idea. AM always Mini. Could be good, if MINI show how big potential that have

alexander_bickov
Activity Score 3281
tirthomitro's picture

happy b'day MINI

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

nice one justin & gang! your no. 1 rival & fan

Guest
tantrik_indian's picture

I like it how they connect the various periods with the expressions! Nice one.

tantrik_indian
Activity Score 953
Copywriter |

~~this paranoid survived!~~

Guest's picture

uuuuuuum... yeah that's the whole concept friend-o.

Guest
rekarlo's picture

NIce typography!

rekarlo
Activity Score 18
Art Director at Spare Room
Guest's picture

AM I for the win!! Booya

Guest
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