Sorry, I was eating a Milky Way, 3

Agency Network: 
February 2014
Milky Way:  Sorry, I was eating a Milky Way, 3


Print advertisement created by DDB, United States for Milky Way, within the category: Confectionery, Snacks.

Advertising Agency: DDB, Chicago, USA
Creative Director: Mark Gross
Art Director: Alex Zamiar
Copywriter: Jonathan Richman
Illustrator: Mick Marston
Designer: Cody Petruk
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NY Belfry's picture

I think this is nice because I love how it tells a story which makes the visual hierarchy here an ace. The color and art style is not demanding but still very pleasant, color is also great because it both reflects the type of art style and the brand.

I would say the art director put much thought into this front and back.

NY Belfry
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