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Beach

Campaign
Agency Network: 
Published/Aired: 
June 2010
Metro:  Beach

Description

Print advertisement created by Lua Branca, Brazil for Metro, within the category: Media.

Caption

The Metro news has such a serious commitment to the environment that they decided to put it on paper.
Metro is the greenest newspaper's in country. Ecological used ink made with raw materials bioderivadas and is printed on paper certified with the FSC label, a guaranteed of responsible forest management.

Advertising Agency: Lua Branca, Sao Paulo, Brazil
Creative Director: Rodrigo Gonzalez
Head of Art: Caio Grafietti
Art Directors: Leandro Sanches, Caio Grafietti
Copywriters: Marcelo Marcondes, Marcelo Diniz
Photography: Alexandre Rielo
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