Description
Print advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.
Caption
The new SLS AMG Coupe Electric Drive.
Advertising Agency: Jung von Matt/Elbe, Hamburg, Germany
Chief Creative Officers: Doerte Spengler-Ahrens, Jan Rexhausen
Creative Director / Copywriter: Felix Fenz
Art Director: Michael Hess
Chief Creative Officers: Doerte Spengler-Ahrens, Jan Rexhausen
Creative Director / Copywriter: Felix Fenz
Art Director: Michael Hess
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Mar 13, 2014 - 2:02Marcao
Agreed. It conveys neither speed nor fuel efficiency, or anything that would make me buy the car. All I see is a bad visual pun. I usually like Mercedes ads but this is a bit of a letdown.
Copywriter at DDB Group Asia Pacific
Mar 12, 2014 - 15:27morse
Visually very nice. Connects racing, electricity and Mercedes.
Art Director |
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