New friend

Campaign
Agency Network: 
Published/Aired: 
June 2015
Mercedes:  New friend

Description

Print advertisement created by BBDO, United Arab Emirates for Mercedes, within the category: Automotive.

Caption

Proven stability.

Advertising Agency: Impact BBDO, UAE
Executive Creative Director: Fadi Yaish
Creative Directors: Gautam Wadher, Akhilesh Bagri
Account Manager: Albert Lorenzo
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Highest Rated

Nepplinn Florida Ocaso's picture

ahora esta de moda colocar letras pequeñas?

Nepplinn Florid...
Activity Score 16
your mom's picture

different! i like it

your mom
Activity Score 737
Creative Director |

Don't argue with your mom!

halaby87's picture

Nice

halaby87
Activity Score 10498
Marketing Manager |

M.Halaby

Arkadiusz's picture

I don't like the artwork, but over all it's not bad ad

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

kleenex's picture

certainly different.

kleenex
Activity Score 58777
Web Designer/Developer
ateam's picture

When I'm looking to the layout I can only see two creative director on the credits. And then I realize oh it's Dubai.. :)

ateam
Activity Score 324
Culture's picture

Simple and neat. I like it!

Culture
Activity Score 978
Creative Director
T.'s picture

Nice idea. Artwork lets it down though. Not slick enough for a top-class brand.

T.
Activity Score 1110

What's your ad telling the consumer?

bobafett's picture

different is good

bobafett
Activity Score 2322
Chief Creative Officer
originalideas7's picture

ok

originalideas7
Activity Score 8
Creative Consultant in Hyderabad, India
mr.x's picture

I'm not sure about the art work but the message is clear. Like it!

mr.x
Activity Score 998
Forsbergs Skola
Senorita Pastrana's picture

I don't understand where's the match between of "New friend" with the whole concept.

Senorita Pastrana
Activity Score 263
Arkadiusz's picture

The new friend is this fish shown in the top line (as well as friendly stability feature).

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Rodimens's picture

Modern :)

Rodimens
Activity Score 229
Art Director
vishalrav's picture

Why is the font so small?

vishalrav
Activity Score 6
Nepplinn Florida Ocaso's picture

ahora esta de moda colocar letras pequeñas?

Nepplinn Florid...
Activity Score 16
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