Letters, 1

Campaign
Agency Network: 
Published/Aired: 
April 2013
Mercedes:  Letters, 1

Description

Print advertisement created by BBDO, Portugal for Mercedes, within the category: Automotive.

Caption

Get the message? Texting and driving can be fatal. Drive safely.

Advertising Agency: BBDO, Lisbon, Portugal
Creative Director: Rui Silva
Art Director: Eduardo Tavares
Copywriters: Felippe Motta, João Silva, Rui Silva
Illustrator: Andreas Scheiger
Typography: Andreas Scheiger
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Siddarth Basavaraj's picture

Very Impactful...

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

Peter Frank's picture
Peter Frank
Activity Score 532
RyanT's picture

Nice campaign. Thumbs up!

RyanT
Activity Score 28
aaepropagandistas's picture

In your face! Fresh.

aaepropagandistas
Activity Score 77
allan080i's picture
allan080i
Activity Score 121
Creative Director at Jotabequ Grey |

http://www.behance.net/allanjimenez

thegood's picture

Like the campaign better. And this piece is my favorite!

thegood
Activity Score 24
Ehsan P's picture

Why "U" and "J"?

Ehsan P
Activity Score 558
Creative Director
Ehsan P's picture

"Corbeen" has responded:

Corbeen | Thursday, May 16, 2013 - 05:15

why do u have other art director on this project? i know that Andreas is making this letters long time.. what was the art direction on this project? browsing on behance?
and buying the stuff? very creative indeed...

http://www.behance.net/gallery/Evolution-of-Type-Fig-23-24-18-31/529643
http://www.behance.net/gallery/Evolution-of-Type-Exhibits-1-5/690478

Ehsan P
Activity Score 558
Creative Director
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