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Gear

Campaign
Agency Network: 
Published/Aired: 
April 2014
Mercedes:  Gear
Mercedes Print Ad -  Gear

Also From This Campaign 2

Description

Print advertisement created by Havas, France for Mercedes, within the category: Automotive.

Caption

A small detail can change the game. Use original parts.

Advertising Agency: Havas 360, Puteaux, France
Executive Creative Director: Thomas Derouault
Creative Director: Alban Penicaut
Art Director: Benoit Pinon
Copywriter: Constantin de La Borde
Producer: Cécile Ousset
3D Studio: Living Room
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Highest Rated

wiredddd's picture

there's no need to do that kind of art direction with an 'ok' idea

wiredddd
Activity Score 33
Copywriter
damnson's picture

Oh no. This has been done way better before.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

I agree.,

kleenex
Activity Score 57443
Web Designer/Developer
Marcao's picture

When will this fascination with original/genuine parts end?

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
underscores's picture

As long as we shall remove stains !

underscores
Activity Score 335
wiredddd's picture

there's no need to do that kind of art direction with an 'ok' idea

wiredddd
Activity Score 33
Copywriter
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