The mentos pure fresh "speech bubble" is a tactical after meal campaign that aims to remind people to purify their mouths after eating. The campaign ran in strategic locations such as restaurant tray liners, table standies, elevator and posters near restaurants.
Print advertisement created by BBH, China for Mentos, within the category: Confectionery, Snacks.
Creative Directors: Ma Yinbo, Carol Ong
Art Directors: Lv Haoxi, Shi Zizi
Copywriter: Michelle Wu
Illustrator: Lv Haoxi
Photographer: Jeremy Wong
Producers: Lin Yilin, Ken Wang
Account Managemers: Joanne Liu, Cecaa Tian
Deputy Head Of Planning: Mylene One
Retoucher: Di Solution