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Girlfriend

Campaign
Agency Network: 
Published/Aired: 
July 2010

Description

Print advertisement created by BBH, Brazil for Mentos, within the category: Confectionery, Snacks.

Caption

I love hanging out with you.
All the boys keep looking at me.
Mentos Single Pack
Selfishness without guilt
Mini mentos mint

Advertising Agency: Neogama/BBH, Brazil
Chief Creative Officer: Alexandre Gama
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Thiago Cruz
Copywriter: Raphael Quatrocci
Illustrator: Fernando Dias De Souza
Art Buyers: Mariah Bayeux, Janaína Lacerda, Rubens Gomes
Account Supervisor: Valéria Barbosa
Account Managers: Mariana Magalhães, Filipe Albuquerque
Planners: Eduardo Lorenzi, Diana Junqueira
Advertiser's Supervisor: Marco Seregni, Joana Oliveira
Other Advertising Agencys: Kiyoshi Takahashi, Vinícius Busico, Eduardo Oliveira
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Highest Rated

pez's picture

this is such a lovely illustration!! :)

pez
Activity Score 1804
Creative Director
pez's picture

this is such a lovely illustration!! :)

pez
Activity Score 1804
Creative Director
Marlus Lau's picture

Very nice illustration.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Pombooie's picture

Sorry, but these really do very little for me. I'm not overly impressed with the illustration style, and I think the core messaging is rather weak - it's the strategy document with drawings!

Pombooie
Activity Score 407
Pombooie's picture

Sorry, but these really do very little for me. I'm not overly impressed with the illustration style, and I think the core messaging is rather weak - it's the strategy document with drawings!

Pombooie
Activity Score 407
bijoyvp's picture

gud illustration.

bijoyvp
Activity Score 50
Art Director
Elmārs Ārnieks's picture

lovely copy. illustration is ok.

Elmārs Ārnieks
Activity Score 840
home study |

Life is a joke. Laugh.

Guest's picture

beautiful ...i luv tis...ahhha...my doc everytim with me...''MENTOS KHAO OR DIMAG KI BATTI JALAO''

Guest
Gualcor's picture

Mentos te da súper fuerza jaja o te hace flotar como globo jajaja

Gualcor
Activity Score 978

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Dzsoi's picture

Entertaining!

Dzsoi
Activity Score 8557
Copywriter at Brightly
Guest's picture

me parece una campaña GENIAL, y las ilustraciones estan buensas

Guest
Guest's picture

niiiiice

Guest
Guest's picture

love illustrations. good job!

Guest
Guest's picture

the illustrations is good, the idea is just lame

Guest
Djenzie's picture

Just love the illustration style!
And the humor to offcourse!
Like this!

Djenzie
Activity Score 163
St. Lucas Institute Ghent
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