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Clock

Campaign
Agency Network: 
Published/Aired: 
December 2008
Melon:  Clock
Melon Print Ad -  Clock

Also From This Campaign 2

Description

Print advertisement created by La Mesa, Chile for Melon, within the category: Industrial, Agriculture.

Advertising Agency: La Mesa, Santiago, Chile
Executive Creative Director: Sebastian Katz
Creative Group Head / Copywriter: Raúl Torres
Art Director: David Contreras
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federo's picture

what?

federo
Activity Score 781
advertising agency
ivan's picture

Failing to put a nail into the concrete wall it was decided to use tape to fix the clock.

ivan
Creative Director at Ads of the World
Guest's picture

couldve been a comercial for tape!

Guest
sneakyhands's picture

that's where i went too. strong tape.

sneakyhands
Activity Score 1857
Copywriter
Favete's picture

Xplain to me: How would it be for STRONG TAPES? Coz they are holding the clock? Any tape can do that, specially if there's a lot o f tape used. The brilliant twist is there my friend... is there!

Favete
Activity Score 365
Consorcio Publicitario - Dir. Creativo |

--------------------------------------
Change it, change it now coz they will tomorrow.

Javier Ramírez's picture

Es buenísimo.
Complejo, pero buenísimo.

http://javoramirez.wordpress.com/

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

suma's picture

sí es muy bueno, solo después de que alguien te lo explique.

suma
Activity Score 54
web designer
Javier Ramírez's picture

No estoy de acuerdo.
Si lees "paredes más fuertes" y miras la imagen, luego de un par de segundos, has asociado los elementos y dado con la idea.

http://javoramirez.wordpress.com/

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

Favete's picture

Exacto, este arte se resuelve en tu cabeza... no en el arte mismo.

Favete
Activity Score 365
Consorcio Publicitario - Dir. Creativo |

--------------------------------------
Change it, change it now coz they will tomorrow.

Guest's picture

Interesting approach. Caught my eye but I didn't get it right away, which isn't a bad thing.

One weird thing that I see is a bumpy wall. It's got a weird highlight top right corner and what looks like a dip in the middle and a slope down off to the left too. In the cross concept it almost looks like the cross is taped to someone's bare back, especially with the fleshy colour.

Guest
izmild's picture

It's from an actual happen in life how could we put a watch with a tape. But it work!

izmild
Activity Score 770
Associate creative director |

izmild
http://uniquetvcomm.blogspot.com

unmanman's picture

greetings

wouldve been a great idea for tape... not really connecting here though

unmanman
Activity Score 118

ga ga goo goo ga ga...

Guest's picture

guess tape is not coming across properly

Guest
Guest's picture

i thought it was something like "Super bonder" hahaha

Guest
Guest's picture

Muy malo.

"Si vais a truchar, pecadores, hacedlo bien".

¿Dónde puedo comprar ese scotch tan bueno?

Guest
eject's picture

Exijo una explicación !!!
h

eject
Activity Score 69
SandMan69's picture

This is "some 'ole Bullshit"

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

KakiKing's picture

well...its time to sleep!he...he

KakiKing
Activity Score 9
SemutApi
des4graphic's picture

I get it, I get it...
I think what he want to say is: "when you use this product; don't ever never use nails, maybe the wall coming down if you."

he, strong wall
-----------------------------------------------|
\\Graphic in every where.... look around you!\\

des4graphic
Activity Score 282
senior graphic designer |

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\\Graphic in every where.... look around you!\\

Guest's picture

lo encuentro bueno, inteligente idea, sólo le daría pensaría más en el recuerso, no necesariamente tiene que ser scotch, podría haber sido una huicha hiladora, un chicle, pueden haber muchas opciones, eso saludos y adelante con la idea.

Claudio Casas

Guest
®'s picture

where's the third? picture frame? or painting?

®
Activity Score 131
Art Director
Guest's picture

uuuuoo!!! la vi y no me gustó, me la explicaron y me gustó...por unos segundos, ahora no me gusta tanto.

un poco compleja.

la publicidad es para vender a la gente; esto es publicidad para publicistas.

Guest
Guest's picture

Come on guys, Its brilliant idea.. simple and cute.. if you are in adv business and didn't get it.. so please make us a favor and change your career!!!

Guest
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