Wolverine

Campaign
Agency Network: 
Published/Aired: 
February 2014
Melo:  Wolverine

Description

Print advertisement created by DDB, Panama for Melo, within the category: Food.

Caption

You're never too old for superheroes, you're never too old for chicken nuggets.

Advertising Agency: Zaga/ DDB, Panama
Creative Director: Alex del Rosario
Art Directors: Emir Zulet, Ricardo Conquista
Copywriters: Andrés Quezada, Karla Delgado
Illustrator: Mickey Torres
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DesignDine's picture

Guess what? Copyrighter was sleeping at that time!

DesignDine
Activity Score 1313
Art Director at UK |

http://designdine.co.uk

jackmancer2017's picture

The message I get from this is basically 'Chicken nuggets make you fat', which also happens to be true, and a fat wolverine to prove it.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
aikinel's picture

VERGUENZA es la palabra. Ahora tengo preguntas: ¿El cliente lo aprobó, sabiendo el mensaje negativo que tiene hacia el producto? SHAME is the word. Now I have questions: Does the client approved it, knowing the negative message it has for the product?

aikinel
Activity Score 29
Creative Director at Panama, Central America
aikinel's picture

SHAME is the word. Now I have questions: Does the client approved it, knowing the negative message it has for the product? Verguenza es la palabra, ¿El cliente aprobó esto, sabiendo el mensaje negativo que le da al producto? O es un simple trucho para Caribe?

aikinel
Activity Score 29
Creative Director at Panama, Central America
claudioribas's picture

THIS ONE IS REALLY REALLY BAD!

claudioribas
Activity Score 79
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